A1 Polymers Father's Day Campaign

The strategy:

As the strategic partner of A1 Polymer we designed a campaign for Fathers Day and we devised a simple campaign to reach out to the target audience in the shortest time period. We posted an AV with a call to the action where participants have to comment with a quote from their father which influenced them the most. Within 1 week we received 628 participants. We post the best 20 quotes from the participants and based on audience engagement 5 winners were selected and gift hampers were delivered to them.  The prime objective was to increase engagement and activity in the page and also engage with the audience from an emotional aspect

Timeline:

15 Days

Result

000

Total Participation

00

Total Engagement 

00

Short Listed

0

Winners

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